Morris London Dry Gin
Destillerie The Wild Alps, Schweiz
A very individual interpretation of a London Dry Gin with a clear nose and a balanced aroma of juniper, wild alpine herbs and citrus fruits. On the palate it shows an absolutely accomplished interplay of botanicals, with the typical notes of juniper, herbs and a playful citrus note. About the brand: William Morris was an important architect and co-founder of the "Arts and Crafts Movement" in England in the middle of the 19th century. According to his plans, John Oakley Maund built two hunting villas, one in Weggis on Lake Lucerne and one in Schoppernau, in the Arlberg region. The Villa Maund, a unique place in Vorarlberg around which many myths have grown, has always been visited by many famous people and is considered the place of origin of The Wild Alps' creations. The label of Morris Gin is based on an original velvet print by William Morris and pays homage to its extraordinary character.
Switzerland – A small country with enormous diversity
Switzerland is famous for its banks, watches, and cheese, but not necessarily for its wine. The Swiss didn't invent wine, but they have been extremely open and curious to it. Wine culture arrived in what is now modern Switzerland via several routes: from Marseilles to Lake Geneva and the Lower Valais region; from the Aosta Valley through the Great St. Bernard Pass to the rest of Valais; from the Rhone through Burgundy, across the Jura Mountains to Lake Constance; and from Lombardy to Ticino, and then on to Grisons.
The Wild Alps
In 2016, Theresia Angel-Hämmerle and Peter Angel from Vorarlberg founded “The Wild Alps”, based in Balgach, Switzerland, to develop and produce an exceptional portfolio of fine spirits. Their vision was to capture the quintessence of gin, whisky, rum and vodka to really excite aficionados.
The two founders brought with them over 20 years' experience from the spirits industry, where they had worked as developers and producers. The philosophy of the “Angels” is quite simple: they produce what they like. Combining alchemy and adventure in their craftsmanship as distillers, they are open to experimenting with exceptional and unusual ingredients that are full of character.
They drew their main inspiration from the Alps, more precisely from the Villa Maund in Vorarlberg in Austria. This Alpine villa was built according to the plans of William Morris in the late 19th century and served as a hunting lodge for the passionate alpinist Sir John Oakley Maund. The interior design includes some expressive fabric patterns and a tapestry called “The Strawberry Thief”, which were produced in William Morris’ workshops in 19th century England. Theresia Angel-Hämmerle incorporated these patterns and fabrics into her product design and created velvet labels for some of her products. This won her the “Packaging Design” award from the IWSC in London. The Alpine flora in the region also provides the two founders with inspiration for their wild Alpine creations. In the meantime, they are now able to look back on numerous national and international accolades, repeatedly awarded "Best Gin" and "Best Rum (of Switzerland).